Custom Rigid Packaging Boxes Tips for Beginners



Custom Rigid Boxes manufacturers have seconds to attract customers. Indeed, among all the variety of boxes, logos and slogans it is very difficult to stand out advantageously. In fact, at first, any product is sold by its packaging. Of course, in the end, everything is decided by quality, but it is the packaging that becomes the business card or presentation, after which the buyer makes a decision.

What Tasks Should Custom Rigid Packaging Boxes Solve?

Effective selling packaging solves several problems at once:

  • Makes buyers know what kind of product is underneath;

  • Explains why this product is better than analogs;

  • Highlights the product among hundreds of boxes on the counter;

  • Falls into the tastes and preferences of the target audience.

How to make Budget Custom Boxes Packaging?

In addition, the Custom Rigid Packaging Boxes should be budgetary, because they cannot cost more than the product. By the way, it is for this reason that we recommend using universal cardboard.

You need to understand that packaging should be functional first of all, and only then we can talk about beauty. It makes no sense to place priceless author illustrations on the box if the buyer still cannot understand why he needs this product.

Creation of effective selling packaging

We share a few basic recommendations for creating packaging with which your product will be bought:

Hierarchy of information

The most prominent blocks should be those that explain what's in the box. All elements should be clearly structured, without a chaotic mess. Moreover, the structure should be familiar and understandable. In this particular aspect, excessive creativity is likely to play a negative role in the brand. Moreover, the main information is indicated in the form, and the secondary information - is on the back or side.

Answers on questions

If the buyer chooses milk, he must know exactly what kind of milk it is, what fat content, what shelf life, and where it is produced. It is important that pickled, salted, chopped, whole, and any other cucumbers, even in the same jars, are different from each other.

Custom Rigid Boxes with Logo Bring Specificity

The information on the Custom Rigid Boxes with Logo should be comprehensive but concise. There is no need to use general phrases about a unique product and impeccable quality. Provide specific facts and figures.

Honesty

After purchasing a product, the client should not have new reasons for jokes about expectations and reality. If you use photos and illustrations, they should correspond as much as possible to what is inside. Otherwise, the chances are high that the next time the buyer will choose a different brand.

Simplicity

Use simple fonts and equally simple color combinations. Ideally, the buyer should already understand what a couple of meters from the counter is in front of him. The lettering should read from different angles, so avoid italic fonts or complex outlines. In rare cases, complex fonts can be used in logos, but mostly it concerns products that are already known and understood by their audience.

Uniqueness with Customized Printed Rigid Boxes

Simplicity does not mean boredom and uniformity. Track the major Custom Printed Rigid Boxes design trends in your industry and go from the opposite. If your competitors mostly use bright and colorful boxes, go for white minimalism. And if a laconic modern style and neutral colors are popular with you, add a bright spot to the packaging.

 

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